Sport For Development Programmes
PSD International’s approach utilises sport as a participatory tool to provide young people with the requisite skills and capacities to effectively deal with the demands and challenges of everyday life, thereby increasing their chances of enrolling in higher education and/or gaining meaningful employment in the future. Our approach is compelling as it utilises the contemporary tool of sport to tackle prevalent social issues faced by young people, in particular relating to the following United Nations Sustainable Development Goals:
Community Sports Programme
Since 2022, PSD International has been implementing the Community Cricket Programme (CCP) in the city of Bhubaneswar, Odisha in Eastern India, in collaboration with The Upamanyu Mallik Initiatives (TUMI) and Ace Sports. The CCP engages young people between the ages of 12-16 years from low-income and marginalised backgrounds residing in slum communities across Bhubaneswar. Using cricket as a platform for learning and development, the CCP supports young people to develop life skills and leadership capabilities, while building their awareness of gender and child rights. The programme aims to equip young people to become gender-sensitive, socially aware leaders and agents of change within their schools and communities.
The CSP is designed to:
- Develop young people’s life skills and leadership capabilities through participation in cricket.
- Promote positive attitudes toward gender equality and encourage young people to build respectful, inclusive relationships.
- Increase awareness of gender and child rights and enable young people to become socially aware leaders and agents of change in their schools and communities.
Community Table Tennis
The Community Table Tennis project was supported by the International Table Tennis Federation (ITTF) Foundation’s Dream Building Fund. The project worked towards empowering girls and boys between the ages of 10-16 years from underserved slum communities in the city of Bhubaneswar in Eastern India to become gender-sensitive, confront harmful gender-based stereotypes and impact gender-perceptions of peers, family members and school teachers. Utilizing a structured and goal-oriented curriculum centered on Table Tennis, the project effectively achieved its objectives.
Commencing in April 2021, the project reached its successful conclusion in August 2023.
